'It Pays to be Adventurous', 1975 (c)

Colour photolithograph recruiting poster prepared for the Ministry of Defence (Army) by the Central Office of Information, published by the Ministry of Defence, 1975 (c).

Territorial Army Volunteer Reserve (TAVR) recruiting poster with a soldier in combat dress carrying a self loading rifle. The poster's text refers to the perceived benefits of service in the TAVR, including the opportunity to develop 'powers of leadership, initiative and responsibility'.