'Royal Munster Fusiliers, the Cork, Kerry, Limerick, and Clare Regiment'

Chromolithograph recruiting poster. Published by Gale and Polden Limited, 1920 (c).

In times of peace it was difficult to recruit men on ideological grounds and rare to find those motivated simply by the desire to serve King and country. This recruitment poster appeals to prospective soldiers' love of sport. It also advertises the rates of pay and hints at the exotic destinations, such as Egypt, that recruits might get to visit.

Among the sports favoured by the Royal Munster Fusiliers were football, athletics, boxing, tug-of-war and cricket. For the 'sportsmen and smart men' of Cork, Kerry, Limerick and Clare, the regiment offered a 'good clean sporting life [and] assured future.'